What's Hot

What’s Hot: Squinkies

Last year it was Zhu Zhu Pets – this year it’s Squinkies!

What’s a Squinkie?

Made by Blip Toys, Squinkies are small, soft and squishy plastic toys that come in a variety of characters, including miniature animals and people (kitties, puppies, babies, ponies, and friends) and themed accessories like birthday cakes and princess.  Cute and fun, each Squinkie comes in a small, hinged plastic bubble ball – sort of like a gumball machine toy.  Squinkies can be used as a pencil topper, and are portable, collectible, and tradeable,.  There are also a number of Squinkie playsets that are bubble dispensers, like a gumball machine, along with a tote case to carry your collection in.

There is also a Squinkies Surprize Inside website, where you can track your collection online, and find fun activities including coloring sheets, mazes, and dot to dots.

Reviews for Squinkies are very positive, most saying kids love to play with and collect them; some say due to Squinkies squishy nature, they can be delicate and parts can break off.  Also, for the bracelet and ring sets, the Squinkie figures don’t always mount securely, and can easily fall off and get lost.

Recommended for ages 4 and up.  Due to their small size, Squinkies are a choking hazard, and not recommended for kids under 3.  So, if your child still likes to put everything in their mouth, this is not the toy for you.

Sold out!

Squinkies are the likely to be the #1 toy for Christmas 2010.  Already selling out in stores, Squinkies are on the CNN Money Top 10 Toys for 2010 list, and on the Amazon bestselling list.  Hottest selling Squinkie sets are:  Bubble pack Series 1, Cupcake Surprise Bakeshop, Gumball Surprise Playhouse, Bubble pack Series 2, and Bubble pack Series 3.  

According to a recent article on Reuters:

“The hottest toy of the 2010 holiday season could be a cheap, small, squishy character packaged in a plastic bubble reminiscent of grocery store toy machines, said toy experts Jim Silver and Christopher Byrne.  ‘Never underestimate the power of cute,’ Byrne said, in explaining why he thinks “Squinkies,” the $7 collectible capsule toys which double as pencil-toppers, can emulate the success of last year’s runaway hit Zhu-Zhu pets.”

Also, according to CNBC:

“Time to Play magazine has taken a crack at what it suspects will be the hottest toys of the 2010 Christmas holiday season, and already, for at least two of them, we are hearing reports that supplies are scarce.   The two are: Squinkies from Blip and Zoobles from Spin Master. Both toys, which have made other hot toy lists, begin selling at extremely low prices. Sets of Squinkies start at as low as $6.99, while some Zoobles cost as little as $4.99. They are made to be collectible, which is great for parents on a budget, who can buy as many—or as little—as they see fit. Both companies said they were already looking for new ways to ramp up manufacturing and increase supply, but it looks like the hunt will be on for these items.”

Yes, I’ve gotten my Squinkies

My daughter has wanted Squinkies since her birthday in July, but they’re constantly sold out at our local Target.  When I read in CNN Money that Squinkies is predicted to be “the standout toy of the year and possible successor to last year’s Zhu Zhu pets craze”, I knew I wanted to get her some.  And, I wasn’t going to wait until the last minute, like I did last year with Zhu Zhu Pets.

I started looking for Squinkies online, and found they are entirely sold out at Toys R Us, and are sold out except for 1 bubble pack at Target.  All the different sets are available on Amazon, but for higher than retail – for example, the 6 bubble packs retail for $9.99 each, but on Amazon are priced from $15.96 – $19.98 each (although they are eligible for Super Saver free shipping).

Next I checked out eBay.  And found 22 piece lots going for almost $500!  Bubble pack series 1 – 6 lots were selling for around $100.  I was able to find a Buy It Now for $78, with free shipping, which I quickly purchased.  The funny thing was, I made a very early morning trip to Target the next day, and they actually had Squinkies in stock!  Ironic, I know!  I got a couple additional small sets for gifts, and another set of the 6 bubble packs to sell on eBay myself.  The lesson here being – keep checking the retail stores in your neighborhood, particularly just after opening, after restocking, and you might  just find yourself a set at retail price.  If you get tired of continually checking and coming up empty handed, your next best bet is eBay – but look carefully, as there is a wide variety of price ranges.  Good Luck!

PS:  Just FYI – according to the Squinkie website, new Squinkies are coming November 2010.

4 replies on “What’s Hot: Squinkies”

Do you know which are the hottest ones? I have a 5 year old neice and I’m thinking of starting a collection for her but I have no idea which ones would be good? I saw you said they were sold out but I saw some listed on looks like she has a few animals… are the animals less popular than the others?

The hottest squinkies are Cupcake Surprise Bakeshop, Gumball Surprise Playhouse (both of these are the LARGER playsets), glitters, bubble packs 1-6 and the newer bubble packs 7-9, the little bracelet sets (Birthday, Princess) and then the smaller playsets Tea Time and Gumball. I’ve seen Squinkies in stock at Target recently, and there are tons on eBay, so I don’t think they are “sold out” everywhere. Even Amazon has dropped back to normal pricing. Squinkies usually come with a mix of people, animals, and accessories – you can see what’s in each set before you buy it by checking out “Products” at My daughter likes to play with the animals and the people, and I got her a Cupcake Surprize Bakeshop set for Christmas to try the whole gumball-dispensing-thing.

My 7 year old wants squinkies. I went to that site mentioned by Ann and saw that squinkies are no bigger than a nickle. I’m leary about that because I don’t think they would be appropriate for my 3 year old (cause I know she would get her hands on them). It’s surprising to me that these are for younger kids but such a choking hazard. I wish they were a little bigger (or am I mssing something, cause they look bigger in your picture above.) Are there different sizes? (they remind me of poly pockets) I guess I just need to visit Target or ToysRus and see them in person?

Squinkies are all small, and each one is sized to fit inside a ball that’s 1 inch in diameter – more the size of a quarter, than a nickel. They are recommended for age 4 and up, but if you have a child that puts things in their mouth (regardless of age) you should be wary of this toy. They are cute, pocket-sized, and fun to play with, but not worth the stress and risk of choking. Our local Target has a display that shows the complete collection (and they are all similar sized) so it might be worth the trip for you to check it out then decide for yourself if you want these toys around your 3 year old. Good luck!

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